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Passionate about your business

You’re never too old to stop learning. Ian Botham

In part 4 of our 8 part marketing masterclass video series I look at the most effective ways to gain the trust of your client. Trust has to be built over time and there are only 2 levers you can pull to increase trust. They are… what you say and what you do! In this …

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You can’t climb up onto the second floor without a ladder. When you set your aim too high and don’t fulfil it, then your enthusiasm turns to bitterness. Try for a goal that’s reasonable, and then gradually raise it. That’s the only way to get to the top. Emile Zatopek

In part 3 of our 8 part marketing masterclass video series, I take a look at why, for almost all businesses, marketing to a clearly defined niche or target market is likely to be more effective than trying to get your message across to everyone. I also take a look at the characteristics that makes …

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My motto was to always keep swinging, whether I was in a slump or feeling bad or having troubles off the field, the only thing to do was keep swinging. Hank Aaron, US Baseball player (who broke Babe Ruth’s record of home runs)

In the second part of our 8 part marketing masterclass video series, I explore why the marketing you are doing right now, might not be working. Marketing Masterclass Video 2 – Why your marketing might not be working right now. from Steve Billingham Consulting on Vimeo.

This is the first in an 8 part weekly marketing masterclass video series and to kick things off, in video 1 we are exploring the key fundamentals of effective marketing. I also explain what I’ll be covering in the rest of the series. I’d love to hear your feedback, but more importantly, I hope you …

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We’d love to know what you think of our new video about the evolution of financial planning which you can view below. It tells the story of the 4 stages that advisory businesses typically go through to become a successful financial planning practice and outlines some of the key challenges along the way. It’s an …

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Any fool can criticise, condemn and complain… and most do! Dale Carnegie

One person with a belief is equal to a force of ninety nine with only interests. John Stuart Mill