Anyone who has coached Bill Gates and other senior Microsoft executives is worth listening to don’t you think? Steve Moore is the man in question. Steve, an ex NFL American football coach (Buffalo Bills, Seattle Seahawks and LA Rams), is a leading US based management consultant who has developed the “High Speed Strategic Planning” coaching programme for advisers.”
I had the pleasure of seeing Steve in action last summer, working with a small group of advisers in the UK where he was sharing the ideas and insights gained from working with over 750 financial advisers in the US. He has a highly engaging presentation style (which translates well to the written format) and is certainly not fearful of challenging his audience. As he himself says, “I’ve been boo’d by 60,000 people at one time, so a bit of flack from you guys doesn’t worry me!”
Steve has now published “Ineffective Habits of Financial Advisors (and the disciplines to break them)” in which he brings his High Speed Strategic Planning Programme to print and I urge you to get yourselves a copy. No affiliate commissions, no back-handers, just a simple, straightforward recommendation to get hold of a copy of a book that will help you build a better business. Fact.
Using a hypothetical adviser by the name of Jack, Steve addresses, step by step, the key ineffective habits that today’s typical adviser has developed and explains how to change those habits by providing compelling insights into each of the 7 habits in turn and challenging you to make fundamental decisions based on those insights and then to implement them by taking action.
The seven habits (and the disciplines to break them) are;
- To stop living someone else’s dream and start living your own dream
- To stop focusing on quantity of clients and start focusing on quality of client
- To stop hoarding unprofitable clients and start disengaging with them
- To stop providing only “investment advice” and start providing “Wealth Management” advice
- To stop delivering only investment reviews and start delivering WOW Wealth Management Reviews
- To stop the “rainmaker” approach and start the team approach
- To stop selling to prospects and start selling through clients
The book contains masses of useful, practical tools and templates that you can use in your business right away. Many of the strategies and tactics Steve recommends are aligned with what I recommend to my own clients. No one says this is going to be easy, but Steve’s tools, models and insights will turn information (that you probably already have) into information you can no longer ignore.
Ineffective Habits is available on Amazon at
Jim Collins, “Good to Great”