SteveBillinghamConsulting

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Webcasts Webinars and Videos

Marketing Masterclass – Part 4 – Building client trust

In part 4 of our 8 part marketing masterclass video series I look at the most effective ways to gain the trust of your client. Trust has to be built over time and there are only 2 levers you can pull to increase trust. They are… what you say and what you do! In this …

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Marketing Masterclass – Part 3 – Niche Marketing

In part 3 of our 8 part marketing masterclass video series, I take a look at why, for almost all businesses, marketing to a clearly defined niche or target market is likely to be more effective than trying to get your message across to everyone. I also take a look at the characteristics that makes …

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Marketing Masterclass – Part 2 – Why your marketing might not be working right now

In the second part of our 8 part marketing masterclass video series, I explore why the marketing you are doing right now, might not be working. Marketing Masterclass Video 2 – Why your marketing might not be working right now. from Steve Billingham Consulting on Vimeo.

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Marketing Masterclass – Part 1 – The fundamentals of effective marketing

This is the first in an 8 part weekly marketing masterclass video series and to kick things off, in video 1 we are exploring the key fundamentals of effective marketing. I also explain what I’ll be covering in the rest of the series. I’d love to hear your feedback, but more importantly, I hope you …

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The evolution of a financial planning

We’d love to know what you think of our new video about the evolution of financial planning which you can view below. It tells the story of the 4 stages that advisory businesses typically go through to become a successful financial planning practice and outlines some of the key challenges along the way. It’s an …

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Delivering an Outstanding Client Experience – Part 9

In our final video of the series I explore whether it’s possible to measure something that seems so intangible as “client experience” and provide an simple but effective framework and formula for doing so.

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Delivering an Outstanding Client Experience – Part 8

In this, the penultimate video in our 9 part series on delivering an outstanding client experience, I explore the role that outsourcing can play in helping you stay focused on delighting your clients, including the 4 keys to building successful relationships with your outsourced service providers.

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Delivering an Outstanding Client Experience – Part 7

In this video, part 7 of our 9 part series on delivering an outstanding client experience, I explore the importance of employee engagement in delivering outstanding client service, and the strategies you need to keep your people focused on doing just that.

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Delivering an Outstanding Client Experience – Part 6

In this, the 6th video of our 9 part series on how advisers and planners can deliver an outstanding client experience that will build client loyalty and trust, I examine the 4 key behaviours that build trust in the adviser/client relationship.

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Delivering an Outstanding Client Experience – Part 5

In the fifth part of our specially commissioned series of videos of how advisers and planners can deliver a first class client experience, I explore why regular reviews are key to building profitable long term client relationships.

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